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Moves to create a connected digital single market just went a step further. Wonder what this might mean for sports rights?

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I’m hosting the first Sport TechPitch 4.5 next Wednesday evening. 

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Our industry has too many golf courses and too few golfers.”

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Paul Hayward on what makes a good journalist. Worth putting on the fridge for anyone in the content game. Notice things and avoid the ‘excessive drift towards automatic opinion’.

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Sky v BBC. Subscription v Free to air. Young v old. The R&A’s sale of TV rights to Sky was always going to divide opinion. Some background on Peter Dawson’s decision making process here. It’s a sign of something that many national newspapers don’t have a specialist golf correspondent, but two of Britain’s most-read – James Corrigan of the Telegraph and Derek Lawrenson of the Daily Mail – have come out fighting.

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Never a truer word said (by Jeff Jarvis in this instance).

For news we can substitute many other types of stories. They evolve naturally. The medium can help that process or hinder it.

News is a stream of events, questions (and sometimes answers), debate, increasing information, and evolving understanding. News became a product only because it had to — to fit into publishers’ and then broadcasters’ space and time and production schedules. Now news can revert to nature. News never starts. It never ends. In the image of technology pioneer Dave Winer, news is a river. It flows.

via Process Over Product: Adding Value to the Flow of News — Geeks Bearing Gifts — Medium.

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I did a thing for The Independent on the back of Wisiwig’s takedown:

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Seven things that will change the golf business in 2015.

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I’ve started working with StoryStream. It’s a loose collaboration at this stage but we’re excited about where it might lead. They are a tech company with a number of very big and posh clients. I’m in to the editorial, storytelling and content thing. Working together broadens both our offers. It adds editorial expertise to StoryStream’s product portfolio and gives what I do a dimension beyond the day rate consultancy model.

More broadly the alliance allows me to pursue a few threads that have been nagging away for a while. Some thoughts on this below.

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Millennials don’t like cricket/golf/anything complex. The shorter the better, the less ‘difficult’ we can make sport, the more the audience will be able to ‘engage’. We always knew it was bullshit but it doesn’t stop sports administrators taking this wonky received wisdom and running with it. The Twentification of sport has been the theme of the last decade. Push any sport in to a football sized hole and hope for the best.

It’s a theory I suppose. But this Vice piece on the appeal of the Football Manager computer game franchise seems to get in the way. Complexity and Millennials seem to get on fine.

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Dices loaded.

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Loneliness is a killer. So it’s great to see a really creative piece of work using social media that lives up to its name.

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3481844315_d085d06d8cIan Poulter has a book out and has changed his club and shoe sponsor. It’s worth noting that his brand value is almost entirely derived from his association with the Ryder Cup. There are no majors on his CV. No WGCs, no orders of merit or Races to Dubai.

This gets to a bigger question.

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Some big questions lurk within the NBA’s new rights deal with ESPN and TNT, in which the networks will pay about $2.6 billion each year.

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Outgoing ECB chief exec David Collier was on the radio this morning, attempting to protect his legacy from being hijacked by Kevin Pietersen’s revelations from inside the England dressing room. Collier leaves England cricket’s governing body a wealthier, more ‘business-like’ place. But I’m wondering if there is something else we need to learn from his tenure at the top, an era defined more than anything else by the rise of Twenty20 cricket…

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Plenty going on at Stamford Bridge this week. Here’s my pick.

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Multimillionaires shouldn’t offer opinions on pay day loans really.

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Does distance matter? And has the NFL learnt anything since 1982?  

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What Adam Tinworth writes about tweeting from conferences is true across all content platforms. As we watch a major sports event, how many of us just tweet what we – and tens of millions of others – see on TV?

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