Interesting topic which goes under reported:

How did athletes manifesting their religious “faith” come together and align with the sports’ high-performance purpose and demand?

 the Stanford study, a survey of more than 8,000 Liverpool fans, suggested the reason for the reduction in prejudice towards Muslims in Merseyside was because Salah was familiarizing his fans with Islam, through his observation of the faith, while his image as a bubbly father, friend, and fantastic footballer breaking down stereotypes of “threatening Muslims”.