That's a comment below this video when it went on Linkedin.
Simon Evans
Top evening. AI without the BS.
Yang Min-hyuk has just been signed on loan by Coventry City, his third loan club since his transfer to Tottenham in 2024 as an 18 year old K League wunderkind.
It’s far too soon to label him the Next Son Heung-min (This is almost a great joke, albeit probably racist).
Son Heung-min has left Spurs for the MLS.
The impact of his departure is felt far beyond the pitch. South Korea account for just over 50% of Tottenham's global fanbase according to a previous Turnstile report.
The same report compared the Spurs-Sonny relationship with that of Yao Ming and
Look at this picture and what do you see?
Or
While we’re on Olympic marketing, is there a more annoying thing in sport than the IOC’s Visa exclusivity clause, which precludes everyone else from buying stuff without fannying around with prepaid Visa cards.
Reward Visa customers, but don’t
Unofficial Partner is growing rapidly in the US. Substack’s data gives a breakdown of newsletter subscribers, by location:
The podcast audience has always been bigger and more widespread than the newsletter, but each week the data shows the same growth trend across North America - see below.
Questions arising
It’s great news that people are finding and sharing the podcast and the newsletter in the biggest and most influential sports marketplace in the world.
The lure of America brings a question, one I’ve been asked in a previous life.
Twenty years ago, I was editor
The global fan is one of those stories I’m beginning to lose faith in, like the conversion funnel and the pursuit of happiness.
The global fan exists because Netflix, Amazon and Apple want it to exist. And for as along as they want it to exist, the rights holders will play along.
At Sportel last year, Marissa Banu-Lawrence of Fox Sports put it well (on a very good APAC panel hosted by Imran Yusuf of SportBusiness): Australia is hyper localised. Even within Oz you have to go state by state. Australian sports fans are nuts for NRL,
